Dior Parfums, The Quest for Essences experience

Our Smart Connectors system was integrated into the Dior Parfums podium in Doha airport for the Quest for Essences event.

The handling of each vial of natural essence triggered a film that immersed the customer in a visual and sound discovery of the source materials, thanks to an immersive speaker using cutting-edge directional audio technology that allows directs sound to a specific location.