Panerai in Shanghai: The Depths of Time, an Immersion into the Maison’s DNA
In Shanghai, Panerai invited visitors to step outside of time with The Depths of Time, an immersive exhibition celebrating the Maison’s heritage, innovation, and pioneering spirit. More than a horological retrospective, the event offers a true journey into the Panerai universe, where mastery of time meets the depths of the sea.
Conceived as a sensory experience, the exhibition retraces the key milestones of Panerai’s history, from its Florentine origins to its historic role alongside the Italian Navy. Visitors discover how the extreme demands of underwater exploration shaped Panerai’s iconic aesthetic and technical robustness, which have since become hallmarks of precision watchmaking.






At the heart of The Depths of Time, contemporary innovation takes center stage. Advanced materials, in-house movements, and ongoing research into sustainability and performance highlight Panerai’s ability to combine tradition with modernity while remaining faithful to its functional, minimalist DNA. Each timepiece on display tells a story—one of purpose-driven design created for exploration.
Shanghai, a city synonymous with innovation and modernity, provides a particularly fitting setting for the exhibition. The dialogue between European watchmaking heritage and the creative energy of the Chinese metropolis reinforces Panerai’s message: a Maison firmly focused on the future, without ever losing sight of its roots.
With The Depths of Time, Panerai delivers a powerful immersive experience at the crossroads of history, design, and innovation. An invitation to slow down, observe, and experience time differently—from its origins to its deepest horizons.