Prada takes shopping experience to the next level

After settling down in Printemps Haussmann last September, Prada is now moving to Galeries Lafayette Paris Haussmann from January 14 to February 10, 2020. The Paris department store and the Italian luxury brand collaborate for a month on a new project called “Hyper Leaves”. The idea: highlight a selection of Prada pieces from the feminine and masculine spring-summer 2020 collection, all in a setting that leaves you speechless.

A tribute to nature
On the program, two ephemeral pop-ups will settle in the prestigious boutique. The most impressive: 15 showcases that showcase nature and all that it can bring of beauty. Thus, it will be possible to admire wallpapers of various landscapes, all fueled by the famous triangular Prada logo in green and yellow neon present everywhere. A gigantic baobab made of metal nets and neon lights will reign for a month in the men’s section. The guarantee of a sublime fashion escape.


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